On her final day of visiting the United Kingdom, USDA says Ag Secretary Brooke Rollins toured the newest retail location for Whole Foods U.K. which showcased signature U.S. brands on its grocery store shelves.
According to USDA, the team at Whole Foods provided insight on on-going discussions to bring additional products to the U.K. market.
Plus Whole Foods showed the sophistication of product branding that imported U.S. products need to attract U.K. consumers, and the benefit USDA funding provides to promote new U.S. products.
Additionally the USDA says, the Secretary heard stories of success of Alaskan seafood products sold at the store and was able to view Texas hot sauces and condiments proudly displayed on Whole Foods shelves.
While in the U.K., Secretary Rollins sought to improve the public misperception about the safety, quality, and consistency of America’s agricultural products.
photo courtesy USDA
